Press advertisement; "Ambassadors Extraordinary" on page 71 in the 1952 volume of press advertisements, reproduced in Commercial Motor and Motor Transport, March 1952.
Main details
| Reference number | 1999/24994 part 71 |
|---|---|
| Printer | |
| Dates | 1952 |
| Collection | |
| Object type |
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| Print code | 3L665 |
| Completeness | 72% |
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Physical description
Item content Attribute Value Object title Ambassadors ExtraordinaryText This summer three men in grey 'crash' coats and caps will each tether in Steamboat Springs, Colorado, a gleaming red monster, one of them bearing for destination blind a banner with the strange device 'Liverpool Street'. They will be London bus drivers, who are taking three of London Transport's everyday R.T. type buses on an 8,000-mile coast-to-coast tour of the U.S.A.
One bus will be fitted out as a mobile exhibition and information bureau for the British Travel and Holidays Association's 'Come to Britian' campaign, and manned by the Association's staff. The second will act as crew-bus and workshop. The third will be in every respect a typical No. 11 London bus, complete with route numbers, destination equipment and faretable. It will give rides in their home towns to citizens who will have souvenir tickets clipped in the normal way.
The expedition's first object is to bring back hard dollars in the form of tourist bookings for holidays in Britain. But London Transport is proud to have this chance to 'show its flag' in America, because it knows that these standard London buses reflect the ingenuity and skill of British engineers and craftsmen throughout the industry, who contribute so much to the daily working of this largest of the world's urban passenger transport organisations. -
People involved
Role Person(s) involved Printer , 1952Publisher London Transport Executive, 1952